Get more data for analysis, better marketing strategy and results from your advertising channels with server-side GTM method. Create a server for your Google Tag Manager container in a few easy steps. Set up important business goals at server level.
Test for freeServer-side tracking allows you to filter, anonymize and manage data sent to third parties (Google Analytics 4, Google Ads, Meta, etc.). This means you share only what you really want – and nothing more. More transparency and full control.
Browsers and devices are becoming increasingly strict about cookies and scripts. Server-side tracking bypasses these limitations while maintaining high-level tracking functionality and providing more reliable results for your advertising and marketing efforts.
By eliminating unnecessary scripts and requests from the browser, your site loads faster and runs smoother. This improves user experience and has a positive effect on SEO and bounce rate.
Processing data on your server allows stricter control over personal information (PII). This facilitates compliance with regulations such as GDPR and gives you the ability to include consent management mechanisms.
Ad blockers, Safari ITP and other technologies often block client-side scripts from platforms like Google and Meta. With server-side tracking, data passes through your domain and server, making it almost invisible to these filters.
Server-side tracking allows you to build custom logic and data routes. You can transform, enrich or redirect information to different platforms — Google Ads, Facebook, CRM systems, databases, etc. Everything passes through you – without being dependent on ready-made templates and browser limitations.
Our plan prices are competitive with GCR and other solutions on the market. If you exceed the requests included in your plan, you do not automatically move to a higher plan, but pay a fixed price for each additional request at the end of the reporting period. The price of an additional request is fixed according to the selected plan. If you need a plan with more requests, you can always upgrade to the next plan by contacting us at sales@delta.bg.
At Delta.BG you get not just a “server,” but a secure, reliable server-side solution. We follow established best practices for DNS and access. You get a server specialized for Google Tag Manager. The certifications we have give us a guarantee for providing the service and security: ISO 9001:2015, ISO 27001:2022 and ISO 20000-1:2018.
The service is activated immediately after order. We provide a subdomain for your project if you don't have one created yet.
We offer only what you truly need — a server container and a connection to your client-side GTM. No unnecessary tags, scripts or monthly subscriptions for something you can manage yourself.
Delta.BG is a Cloud hosting provider with infrastructure in Bulgaria. The server you'll use for Google Tag Manager, for your project, is located 100% in Bulgaria.
With sGTM you gain an additional layer of personal data protection by limiting the information that can identify your customers.
Test our service by ordering our free plan. If you exceed the requests in the free plan, we will inform you in our system, by email or by call that you need to move to the next plan. Each prepaid plan for GTM server is designed to cover a certain number of requests according to your needs (monthly site traffic/performed events). If you exceed the requests in your prepaid plan, you do not automatically move to a higher plan - but you pay additionally at the end of the reporting period (the price is fixed per unit of request for each plan). If you wish to move to the next, higher plan, contact us at sales@delta.bg.
Do you need assistance?
Call us on +359 2 448 416 5Digital agencies can contact us by filling out the form to join our partner program, earn with us, and manage their clients' services.
"Request" is any individual event that you can create in your Google Tag Manager (GTM) container for reporting and tracking then in GA4. An event is a specific user action performed on your site, such as clicking on a specific button.
When ordering a free plan, the service is activated within seconds. When ordering a prepaid plan, the service is activated immediately after the payment is reflected.
At Delta.BG we provide a free plan. If you exceed these requests - we will inform you that you need to switch to the next plan. Plans with a monthly or annual fee are paid at the time of ordering. If you exceed the requests for the plan you have chosen - you pay at the end of the reporting period as many as the requests you have exceeded. The price per additional request is described in each plan.
To connect your own domain to the service, you need to create a subdomain and point it with the settings provided by the system.
No, a separate GTM server is required for each site.
Customer user data is hashed before being sent to third parties like Facebook.
Yes, setting up server-side GTM with a server from Delta.BG helps to better comply with GDPR regulations by pseudonymizing data and better control over personal information. You yourself can regulate what data is submitted and to which platforms.